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It was founded in 2006 in Australia headquartered in Sydney, Australia. As of now Menulog is the largest online food and beverage ordering platform in Australia and New Zealand. In May 2015 Just Eat bought Menulog for $855 Million Australian Dollars. Just Eat’s valuation of Menulog works out to be $150,000 per restaurant.
The main success factor for menulog is it has partnered with many international franchises like McDonalds, PizzaHut, KFC even national franchises like Red Rooster and Eagle Boys and many local restaurants too. So as of October 2016 it has partnered with over more than 7600 restaurants.
In October 2016 Menulog partnered with Drive Yello which is used to book drivers by restaurants and track deliveries for most reliable deliveries from store to customer.Menulog was partnered with Red Rooster in 2014 and in 2 years only i.e. in 2016 they offered a platform to over more than 71 Red Rooster restaurants.